Sunday 1 November 2009

Cereal company removes Anglesey


Left: Holyhead coastline, Anglesey, North Wales (photo jmlvillas.com)
I was on the car ferry crossing between Holyhead in North Wales and Dublin on Wednesday 28th October. I was reading a selection of newspapers on the Stena Line ferry and came across an amusing report in The Daily Telegraph.
It appears that the breakfast cereal manufacturer Weetabix has upset locals by leaving the island of Anglesey ( Ynys Môn)in North Wales off a map of Britain in it's latest competition.
Buyers of Weetabix cereal take a special code printed on the box next to a map of the UK and enter it on the company's website, to take part in a round Britain online competition. Unfortunately Angelesy has gone.
I knew of course it had not, as an hour earlier I driven across the Island on the A55 to board the ferry. The 70,000 population are none too happy either as this is the second time a food manufacturer has done this. The company pointed out that it was an artist impression.

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